Well, the news is out… social networking has overtaken e-mail in terms of popularity on the Internet.
In their report released on March 9 – “Global Faces and Networked Places” -
Nielsen’s report on “Social Networking’s New Global Footprint” is an affirmation of the prevalence of and growth in this platform.
I would add a point of clarification – most social networking sites have some form of e-mail built in, so I would venture to say that e-mail – it all its forms, including messaging – still dominates.
What is rewarding for this researcher is that the Neilsen report affirms what we have been saying for almost two years. And we have the insights on Canada – a country here Facebook is becoming the 2nd national identity card – is more dominant on a per capita basis than the United Kingdom!
To download a copy of the report, click on the link below:
Filed under: Blogroll, Facebook, Market Trends, Social Media | Tagged: Chamath Palihapitiya, Christopher Cox, Elliot Schrage, Facebook, Facebook Marketing, Facebook Profiles, Facebook Research, Facebook Strategy, Facebook Trends, Marc Andreessen, Mark Zuckerberg, Market Trends, Mike Schroepfer, MySpace, MySpace decline, Nielsen, Online Canadians, Press Releases, Social Media, Social Networking
